1200x800 1E33RPK - Expertise

Why Expertise, Authority and Trust Are More Important Now Than Ever Before

How to Avoid Getting Slapped by Google’s E.A.T. Update as Google Looks for Expertise, Authoritativeness, Trustworthiness (E-A-T) factors Has your organic traffic taken a nosedive lately – or if not a nosedive, at least a significant dip? There’s a reason for that. Google tweaks its search algorithm all the time. Some updates are small and …

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