ScoreApp Quiz Funnel Review: Is This The Best Quiz Funnel Software Lead Generation Tool for Marketers and Business Owners in 2024?

If you’re looking for an effective way to generate leads and grow your business, you should check out ScoreApp. ScoreApp is a quiz funnel lead generation tool that makes it easy for small businesses to create quizzes that attract relevant warm leads and give them insights into what they need to do to increase their sales. In this post, we’ll look closer at ScoreApp quiz funnel software and see why it’s becoming such a popular tool among marketers and small businesses.


According to research by Daniel Priestley (founder of ScoreApp quiz funnel), 94 per cent of company owners think 30 warm qualified leads per week would be transformational and make a tremendous difference for their business.

The approach was to use a ScoreApp quiz funnel for lead generation, and on average, it generated between 10 and 30 warm qualified leads per week cost-effectively.

What would 30 qualified warm leads a week mean for your business?

Well, Daniels’s test with 1,200 businesses showed that on average, they got 233 warm qualified leads that were ready to have a conversation and make sales with.

Daniels’s team used survey marketing, or scorecard marketing,  or quiz marketing (aka ScoreApp) to generate these warm qualified leads.

What is ScoreApp quiz funnel?

ScoreApp quiz funnel is a lead generation software built and optimised for bringing in high-quality high-converting leads. ScroeApp is a quiz funnel lead generation tool that helps you market your business, attract relevant warm leads and give you insights to help you increase your sales.

Creating a quiz funnel With ScroeApp means you can create quizzes that are fun and engaging for your prospects and customers. These quizzes help you gather important information about your leads so that you can follow up with them and close the sale.

ScoreApp Quiz Funnel

What is a quiz funnel?

A quiz funnel is a series of questions that leads the user to the desired outcome. In this case, the desired outcome is generating leads for your business.

The ScroeApp quiz funnel software makes it easy to create quizzes relevant to your products and services. You can use these quizzes to generate leads, nurture your prospects, and close more sales. Its a great marketing funnel for your business to get new subscribers and grow your list.

Why Use ScoreApp as a quiz marketing funnel?

There are many reasons to use scroeapp quiz funnel. Here are just a few.

  • First, ScroeApp is an effective way to generate leads and grow your business. With ScroeApp, you can easily create quizzes that attract relevant warm leads and give them insights into what they need to do to increase their sales.
  • Additionally, the quiz funnel is simple and only takes a few minutes to set up.
  • Finally, ScroeApp is a cost-effective solution for small businesses looking to grow.
  • It can help get more visitors to your website with a perfect lead magnet to get potential clients.
  • The site has a few quiz funnel examples you can draw inspiration from.

6 Ways to Create a Scorecard Concept

How Does ScoreApp Work?

ScoreApp does three things in how it works, 

  1. Quiz funnel templates allow you to create a beautiful landing page for your target audience.
  2. Allows you to create a set of questions  which is a quiz
  3. And then gives you a dynamic results and answers page with customised results.

ScoreApp is simple to use. First, you create a quiz using the easy-to-use quiz builder. This quiz builder allows you to create fun and engaging quizzes for your prospects and customers. This is essentially a lead generation form or your opt-in form.

Once you’ve created your quiz funnel, you can add it to your website or blog. When people take your quiz, they’ll be asked questions that will help you gather important information about them.

This includes their contact information, buying preferences, and pain points. This valuable information lets you follow up with your leads and close more sales. This is a very good content marketing piece because it allows you to educate the prospect about potential holes in their business. This information can be used to help them solve their problems.

Who Can Use ScoreApp?

Any business, but let’s say you are a Business coach – you could create a business growth quiz funnel.

If you are a Fitness trainer – you could create something about diet and exercise. 

If you are a Marketing agency – You might conduct a diagnosis to see whether consumers are spending their money in the proper ways to promote their business.

ScoreApp is a highly potent lead-generation tool that appeals to a broad spectrum of businesses. Its unique value is most pronounced for companies keen on enhancing their digital footprint or those seeking to bolster their digital marketing strategies.

Here’s who might find ScoreApp especially beneficial:

  • Digital Marketing Professionals: For those seeking inventive ways to build a robust lead database and grow an email list, ScoreApp’s quiz funnel strategy could be an appealing and engaging solution.
  • E-Commerce Entrepreneurs: E-commerce business owners often need imaginative yet effective methods to engage potential customers and convert them into buyers. ScoreApp can provide deep insights into customer preferences and purchase behaviours.
  • Content Creators and Bloggers: Bloggers and other content creators can deploy ScoreApp as a tool for audience engagement, data collection, and potentially as a means of content monetization.
  • Small Business Owners: As a cost-effective solution for lead generation, ScoreApp can support small businesses in expanding their customer base.
  • Startups: At the genesis of their business journey, startups often face the challenge of quickly building their customer base. ScoreApp can aid in lead generation and provide a better understanding of their target audience.
  • Consultants and Coaches: These professionals can leverage ScoreApp to offer tailored advice or products to their clients, based on the responses given in the quizzes.
  • Educational Institutions or Online Course Creators: These entities might find ScoreApp beneficial to gauge their students’ or potential customers’ preferences, which in turn could guide the design of their courses.
  • Marketing and Sales Agencies: For agencies that want to help their clients generate leads, better understand their audience, and enhance conversions, ScoreApp could prove to be a valuable ally.

It’s important to note that ScoreApp’s effectiveness is amplified for businesses that have a well-defined target audience. By crafting targeted and relevant quizzes, businesses can attract and actively engage potential customers, while simultaneously gathering precious insights to fine-tune their marketing strategies.

What Were the Results of Daniels’s Survey Marketing Exercise?

According to Daniel, the results have been insane!

People were getting 10X more leads than they’ve ever had. They were getting better conversions and were getting 10 to 30 warm leads per week. He says people love taking scorecards and quizzes, which is why they work so effectively. They enjoy learning new things about themselves and how they may improve.  

When someone views the scorecard, they get a lot of value for just a few minutes of their time. Quiz sales funnels let business owners self-diagnose their problems which your business is set up to handle.

What Does This Mean For Your Business?

What’s fab is that the business gets a ton of data on that prospect which filled out the scorecard. You also earn all of the responses to each question you ask them in any quiz funnel whenever someone fills out your scorecard. You get to learn about their most pressing issues, frustrations, needs, and desires without speaking with them.

This is highly beneficial since it allows you to qualify your leads and focus your efforts on those who are most likely to convert. And you can personalise how you follow up with each prospect. The data allows you to concentrate on the issues, irritations, needs and wants that the prospect has so you can focus on what matters most to them. 

How Much Does ScoreApp Cost?

Scroeapp quiz funnel is a very affordable lead generation tool.

The basic plan starts at just $0 to $107 per month. This plan includes everything you need to create and manage your quizzes, including unlimited quizzes, leads, and insights.

If you’re looking for more features, ScoreApp offers a pro plan starting at $107 per month. This plan includes additional features such as custom branding, advanced analytics, and priority support.

Using AI to Generate Content

New code has been added to the score app system, enabling you to make your quiz using AI. This means the speed at which you can build out your quiz funnels means you could be up and running quickly. Simply put, enter details about your business and what you are trying to do and the Score app AI will. The AI-assisted scorecard builder is a game-changer! And will be available soon.

With the AI-assisted scorecard builder, you can effortlessly generate engaging and personalised quizzes tailored to your business needs. The AI system will analyse the information you provide about your business and automatically create a quiz funnel that resonates with your target audience. This cutting-edge technology will save you time and effort, allowing you to focus on other aspects of your business. Keep an eye out for the upcoming release of the AI-assisted scorecard builder feature, as it promises to revolutionize the way you create quizzes and drive customer engagement.

Score App Feature List

Here’s a summary feature list for ScoreApp:

  1. AI-powered Quiz Builder: Create engaging quizzes quickly using AI, pre-made templates, or custom designs.
  2. Versatile Question Types: Add unlimited questions with various question types and assign categories and scoring to each answer easily.
  3. Category Scoring: Deliver scores broken down by multiple topics effortlessly with the category scoring system.
  4. Customizable Appearance: Personalize the quiz appearance with brand fonts, colors, logos, and more.
  5. Dynamic Content Delivery: Instantly calculate scores and deliver dynamic content tailored to each lead’s quiz responses.
  6. Score Tiers: Define score tiers (high, medium, low) and customize feedback and calls to action accordingly.
  7. Personality Results: Create personality tests with different result pages based on winning or losing categories.
  8. Insightful Charts: Create insightful and engaging result pages using easy-to-use chart sections.
  9. Dynamic PDFs: Design, build, and email dynamic PDFs within the platform, adding significant value for leads.
  10. High-Converting Landing Pages: Quickly create landing pages with over 50 customizable sections and full templates for quick setup.
  11. Multiple Page Support: Build multiple pages to test different messaging or tailor to various audiences for increased conversions.
  12. Advanced Data & Reporting: Gain comprehensive insights into leads’ behavior, including overall scores, category scores, geo-location, and more.
  13. Abandonment Reports: Improve completion rates with abandonment reports, showing time spent on each question.
  14. Aggregate Reports: Obtain powerful insights into audience behavior with aggregate score and answer reports.
  15. UTM Parameter Tracking: Track UTM parameters, hidden fields, and other activity data for fine-tuning marketing strategies.
  16. Integration Capabilities: Seamlessly integrate with favorite tools for segmentation and follow-up.
  17. Data Mapping: Map data to favorite tools using direct integrations or Zapier, offering flexibility and convenience.
  18. Direct CRM Integrations: Enjoy direct integrations with popular CRMs like HubSpot, Mailchimp, and Keap.
  19. Zapier Connectivity: Connect with over 3000 tools via Zapier, expanding integration possibilities.


If you’re looking for an easy and effective way to generate leads and grow your business as an alternative to sales funnels, ScoreApp is the perfect solution. With ScoreApp, you can quickly create quizzes that attract relevant warm leads and give them insights into what they need to do to increase their sales. ScoreApp is simple to use, affordable and offers a variety of features to help you grow your business. Try ScoreApp today and see how it can help you close more sales and grow your business.

What are your thoughts on the ScoreApp quiz funnel? Have you used ScoreApp to generate leads for your business? Let us know in the comments below!

Would you use a quiz funnel to help you grow your business online?

This could be one of the best quiz funnel software out there. Why not try it out for 30days?

If you would be interested to get a 30-day trial so that you can start getting the benefits of scorecard marketing in your business click here.

  • Do you think a quiz funnel can work for a digital marketing agency? Currently, I’m using Aeroleads as a tool for LinkedIn lead generation and have been able to generate a lot of sales through it. What do you think about Aeroleads?

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