The 20 Most Influential Words in Advertising
- Suddenly
- Now
- Announcing
- Introducing
- Improvement
- Amazing
- Sensational
- Remarkable
- Revolutionary
- Startling
- Miracle
- Magic
- Offer
- Quick
- Easy
- Wanted
- Challenge
- Compare
- Bargain
- Hurry
– David Ogilvy
12 Phrases for Exclusivity
- Members only
- Login required
- Class full
- Membership now closed
- Ask for an invitation
- Apply to be one of our beta testers
- Exclusive offers
- Become an insider
- Be one of the few
- Get it before everybody else
- Be the first to hear about it
- Only available to subscribers
– Garrett Moon
9 Phrases for Scarcity
- Limited offer
- Supplies running out
- Get them while they last
- Sale ends soon
- Today only
- Only 10 available
- Only 3 left
- Only available here
- Double the offer in the next hour only
28 Words for Security
- Anonymous
- Authentic
- Backed
- Best-selling
- Cancel Anytime
- Certified
- Endorsed
- Guaranteed
- Ironclad
- Lifetime
- Moneyback
- No Obligation
- No Questions Asked
- No Risk
- No Strings Attached
- Official
- Privacy
- Protected
- Proven
- Recession-proof
- Refund
- Research
- Results
- Secure
- Tested
- Try before You Buy
- Verify
- Unconditional
– Jon Morrow
48 Power Words
- Improve
- Trust
- Immediately
- Discover
- Profit
- Learn
- Know
- Understand
- Powerful
- Best
- Win
- Hot Special
- More
- Bonus
- Exclusive
- Extra
- You
- Free
- Health
- Guarantee
- New
- Proven
- Safety
- Money
- Now
- Today
- Results
- Protect
- Help
- Easy
- Amazing
- Latest
- Extraordinary
- How to
- Worst
- Ultimate
- Hot
- First
- Big
- Anniversary
- Premiere
- Basic
- Complete
- Save
- Plus!
- Create
– Linda Ruth
10 Cause-and-Effect Words & Phrases
- Accordingly
- As a result
- Because
- Caused by
- Consequently
- Due to
- For this reason
- Since
- Therefore
- Thus
– Darlene Price
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