Start and Grow Your Own Podcast
Learn how you can podcast like a pro. Ideal for anyone wanting to start their own podcast. This is a great way to supercharge your podcast from the get go or improve on what you currently have
Start and Supercharge Your Podcast
Want to Start or Grow Your Podcast?
Looking for a simple to follow guidance?
Then this course is for you. Bite sized easy to follow sections to kick start your blogging Journey.
The Learning Objectives:
Whats Covered In The Modules?
This course is broken down into 9 major modules to take you step-by-step through all the basics you need to know to get started podcasting.
The modules follow a logical order, so while you can skip around if you want, it’s best to work through them one at a time.
As you go through each module, use your Action Guide to help you complete the Action Steps at the end of each.
Module 1 – Podcasting Topics: What to Talk About
A good podcast needs a focus. It needs to be about something specific, so the more narrowly focused, the better. A high-profile celebrity can get away with having a podcast about themselves and improvising, but as a marketer, you can't. Your podcast needs a unique angle because this is what resonates with your listeners and keeps them tuned in.
Module 2 – Preparing for Your Podcast
Expert podcasters and radio broadcasters can just hit record and bang out an entertaining and informative podcast. But you're not an expert podcaster (yet), so you need to prepare well. If you don't, you'll find yourself starting over again and again, and you’ll waste precious time. Eventually, you will become a pro and it won't take so much preparation.
Module 3 – Getting Set Up to Podcast
When you're preparing to podcast, you need to get set up with the gear and software you need. But there are other important preparations as well that are just as critical as the tech considerations.
Module 4 – Marketing Your Podcast: How to Get Listeners
Once you start posting podcasts online, you'll want people to listen to them. There are many ways to market podcasts online and most of them are free and easy to do. Start by telling everyone on all of your marketing channels and sharing your podcast link. You can embed your podcasts on your website or blog and share them on social media and your email list. It's best to start with the community you already have before branching out.
Module 5 – Leveraging Your Podcast to Benefit Your Business
Podcasting is fun to do, but once your show is up and running, you need to start leveraging it for your business. Whether you're using it for lead generation, product promotion, or as a monetisation strategy by itself, you need to turn all of those downloads into sales. Here are some ways to take your podcast to the next level.
Module 6 – How to Monetise Your Podcast
It's not at all necessary to monetise a podcast. Most podcasters use their shows to drive traffic, build an audience, build relationships, and gain exposure. Naturally, more people will download and share a free podcast. However, even if you offer a free podcast, there are ways for you to make money.
Module 7 – Simple Content Shortcuts: Repurposing Your Podcasts to Create New Content
Like all of the content you produce, your old podcasts can be repurposed to create completely new content that you can use again. Here are several ideas for reusing your audio content.
Module 8 - Podcasting Do's and Don’ts
Podcasting is a great way to reach your audience. It can be used to gain exposure, build relationships, and brand yourself as an expert. Here are some basic guidelines for running a good podcast.
Who This is Not For
Who This is For
Are you ready to start your own podcast now?
Don’t let yourself get overwhelmed by some of the technical jargon or think that you need to purchase all the high-end equipment right away. If you have a microphone and some free recording software, you’re already set up and can start recording right away.
Start by walking through the startup checklist. Your first podcast will be the most difficult, but it will get easier and easier each time until your podcasting is second nature.
In life and business it's best to conserve both energy and time which are the two crucial components in creating an efficient flow. Aim to become economical in the way you run your business and work flow and realise that the simplest things work best.
When you create efficiency with a direct approach you create simplicity in your business.
- Be Efficient - Quickest path from point A to Point B
- Direct Path - Cut though the digital noise
- Keep It Simple - Without ornamentation
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