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7 Shocking Truths: Why Your Business Mentor Might be Holding You Back

A Business mentor is often considered a valuable asset for any organisation, particularly startups and small businesses. At their core, business mentors are experienced professionals who provide advice, guidance, and support to less experienced entrepreneurs or business professionals. The objective is to share industry insights, help navigate through business challenges, and ultimately facilitate business growth …

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Unmasking the Mirage: The Risks of Out-of-Context Marketing Manipulation, the Importance of Ethical Advertising and the Power of Critical Thinking

In the complex marketing and advertising world, messages are carefully crafted to sway consumer behaviour and shape perceptions, aka out-of-context marketing. With technological advancements and the lightning-fast spread of information, it can be difficult for consumers to distinguish between ethical advertising and manipulative marketing tactics, leading to challenges in determining the authenticity and integrity of …

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13 Cool Tips on How To Live Life

This space serves as an exploration of life’s complexities, an attempt to navigate through its highs and lows, positives and negatives, joys and sorrows. We often find ourselves in a tangle of existential questions, questioning our identity, purpose, and control over life’s unfolding. Although uncertainty remains our constant companion, it is in embracing this mystery, …

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How to Master Your Mindset and Excel in 2023

People’s mindsets are formed through their perceptions and beliefs about themselves and the world around them. These ideas affect people’s actions, views, opinions, and ultimate success and personal fulfilment. Holding a particular mindset can affect your ability to learn, try new things, make progress, and build confidence. There are 5 essential mindsets. Growth Mindset, Abundance Mindset. …

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How To Sell? Help “I’m Not a Salesperson!” But Sales Is a Skill and You Can Learn It to Overcome Objections

How to sell and overcome objections is a common question. People don’t want to be seen as being salesy. But every business owner knows that at some point, you have to sell. But what if you’re not a “born” salesperson? And how do you do it without being salesy? Sales ability isn’t something you’re born …

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